QWSTION X Julian Zigerli

March 30, 2017 back to overview

For the first time, QWSTION has collaborated with Swiss designer Julian Zigerli and launches a new, three-piece collection. A travel set consisting of Weekender, Daypack and Toiletry Kit. At once extraverted and unobtrusive, the travel set found its inspiration in the mystery of space.

Both QWSTION and Julian Zigerli are known beyond the borders of Switzerland. After having focused solely on menswear for his namesake brand, the fashion designer recently ventured into women’s wear as well, continuing to surprise with playful and somewhat provocative collections. He creates pieces for a clientele that is bold and keen to experiment, while never losing touch with comfort and functionality.

A collaboration was bound to happen: "Both brands are young, successful and based in Switzerland, and we have been aware of each other’s achievements for quite a while", says Julian Zigerli. "I’m impressed by the pace with which QWSTION has grown and how their bags obviously influence the look on the streets of Zurich." While quality, innovation and functionality are cornerstones in the philosophy of both brands, merging their worlds was a clear case of "opposites attract."

The result is a Travel Set that consists of Weekender, Daypack and Toiletry Kit. "The tree-piece collection unites the understatement and functionality of our brand with the playfulness of Julian Zigerli", says QWSTION creative director Christian Kaegi. "The shapes of the bags haven’t been changed. However, our collaboration creates new pieces by altering the structure and color tones of their surface in a very unusual way."

The bags feature familiar QWSTION qualities and materials: Certified eco-cotton builds the base, but a unique coating allows for striking visual effects depending on the viewing angle and incidence of light. The iridescent surface in light grey suddenly shimmers in all colors of the rainbow. Leather details on the handles of the Weekender and Daypack as well as the incorporation of mesh as outside pockets compliment the interaction of playfulness and understatement.

Weekender €350,-
Daypack €260,-
Toiletry Kit €90,-

Available exclusively at the QWSTION invites stores in Zurich and Vienna, selected retailers and in the QWSTION online shop.